Advertising Photographers
Commercial Advertising Photography: Sergio Garcia Photography
Creative Advertising Photographer
An advertising photographer understands that they need to capture ad photography that sells their clients product or service. This is done by capturing advertising photography that has a specific point of view, and makes the individual stop to question or think deeper.
With over 14 years as an advertisement photographer, Sergio Garcia Photography likes to ask “how does this advertisement achieve its purpose“. This question enables Sergio and his team to pinpoint the specific details needed to capture advertising campaign images that promote and sell.
The advertising industry is colossal and ever growing with many products and services entering the market daily. According to a Harvard Business School professor, there are more than 30,000 consumer products launched each year and 80% of them fail.
Therefore your use of photography in advertising and your photography advertising messages need to be concise, professional and direct. This can only be achieved by working with an advertising photographer who has the experience to fuse photography and advertising into one.
Sergio can capture advertising photographs both in-studio or on-location depending on the end goal. With his technical acumen, creative eye, and laid-back personality – working with Sergio and his team on your next advert photography, including specials or gallery shoots, will be a smooth process.
The Power of Photography: Compelling Advertising Photography
Lifestyle Advertising Photography
We all know the main purpose of any business is to sell and gain new customers. Therefore advertising with photography is the most impactful way to capture the attention of customers (if done correctly).
Knowing that the role of photography in advertising is to capture the attention of a customer and sell, you can see why you can’t leave this to an amateur photographer. Likewise the advertisement photography of the photographer you hire should match the attitude and personality you are wanting to capture for your businesses photography advertisement campaign.
When working with an advertising photographer, their advertisement photography should blend well with your brands image. This will include their overall style down to their use of lighting.
Full-Service Advertising Photography
As you browse through Sergio Garcia’s advertising campaign photography, you will notice the following genres:
Lifestyle photography: Advertising photography with people enjoying or interacting with your companies product makes target customers want to be part of that lifestyle. A lifestyle photographer will be able to capture lifestyle photography advertising ads that sell this idea.
Celebrity photography: The advertisement of photography featuring celebrities leads to them or the networks generating more press, viewers and overall attention. These celebrity advertising photos are ideal for all types of new release. For example music promotions, key art for networks or various press material.
Fashion photography: The importance of advertising in fashion industry: As mentioned before, the purpose of your business is to sell. When working with a fashion photographer, your ad photography needs to be visually stunning. This leads to photography marketing messages that resonate with your audience. Our fashion photography company can achieve this.
Portrait photography: Sometimes your business will need flattering advertising photographs of the actual service men and women. This requires an advertisement photographer who can make these professional feel at ease in front of the camera.
The Benefits of Advertising Photography
As professional advertising photographers, we understand each client is different and have their own set of unique goals. Sergio is able to tailor his advertising photography to suit his clients needs.
Therefore when searching for advertising photographers who can create timeless ad photography that sells, contact Sergio Garcia Photography.
To discuss your next advertising photography project, reach us below.
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